A Classic Reinvented

Paseo Nuevo, in the heart of downtown Santa Barbara, on the Pacific Coast of California, is completing a multi million-dollar renovation designed to enhance the outdoor lifestyle shopping center with unique common-area gathering spots including a reimagined Center Court, enhanced lighting, abundant landscaping and new brick and tile pathways plus the addition of water and fire features and three unique public art installations!

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New enhancements and upgrades include:

  • Bocce Ball Court
  • Fire Pit
  • New and Plentiful Seating
  • Enhanced Custom LED Lighting
  • New Brick and Decorative Tile Pathways
  • Newly Renovated Restrooms with Touchless Amenities
  • Charging Stations
  • Public Art Installations
  • Abundant, Drought-tolerant Landscaping

Be the first to learn about new features, sign up for our newsletter or FOLLOW US on Social Media. The changes envisioned by Paseo Nuevo are certain to enhance the positive experiences that residents and visitors alike will share as Santa Barbara finds ways to offer even more in its community.



Paseo Nuevo Renovation 75% Complete and On Track for Grand Reopening in Summer 2020

As we embark on 2020, here is an update on our efforts to reboot State Street’s retail vibrancy with a complete makeover of Paseo Nuevo and repurposing of the Ortega Building.

Since kicking off the privately funded $20 million renovation of Paseo Nuevo in April 2019, we’ve made steady progress in upgrading the 30 year-old center to better meet the needs of our community and shoppers, and to create unique outdoor experiences for the whole family. After a short break for the holidays, we will pick up construction work again mid-January to complete the renovation by summer when we will celebrate our 30th Anniversary and Grand Reopening. Watch a time-lapse video of our progress here.

In early 2020 we will be introducing three new public art installations, all created by local artists. Look for a Light Based Projection experience in Center Court, an Interactive Educational Exhibit in the South Court and a large scale ceramic mural in the lower-level of North Court. We are excited to showcase the incredible talents of several local Santa Barbara artists and continue Paseo Nuevo’s heritage of support for arts and culture.

Thank you for your continued patience and support as we complete the reinvention of classic Paseo Nuevo. All stores remain open during the renovation. Get connected to receive updates, sneak peeks and ongoing promotions. Follow us on social media @ShopPaseoNuevo or text your questions to 805.900.7358.

Ortega Building Survey Results: Residents Want a Dynamic Blend of Entertainment and Retail

Our team conducted an online survey during 2019 asking residents how they would like to see the Ortega Building (the former home to Macy’s at State and Ortega Streets) repurposed. With more than 1,000 Santa Barbara County respondents the results are clear: residents want to see a dynamic blend of entertainment, fitness, food, grocery, and restaurants in the Ortega Building. See a summary of the results here.

We have spent the better part 2019 considering opportunities to create a dynamic reactivation along Ortega Street as well as State and Chapala Streets, assessing the building’s constraints, evaluating what has been strong tenant interest and seeking community feeback through the online survey and meetings.

Our goal is to submit plans to the City in the second quarter of 2020 to begin the next exciting phase of Paseo Nuevo’s reinvention. We are grateful for all of the community input and ideas we’ve received and are equally excited to bring the Ortega Building back to life as a vibrant entertainment and retail complex with what we anticipate to be an additional $30-50 million private investment.

Parent Company Pacific Retail Capital Partners Leads the Way Nationally in Retail Innovation

Paseo Nuevo’s parent company, Pacific Retail Capital Partners, is at the forefront nationwide of retail center reinvention, employing new, innovative ways to attract and maintain visitors and shoppers. Check out recent stories in the Wall Street Journal and Chicago Tribune.

We are grateful for another year as stewards of this community hub that represents one-third of the retail and restaurant square footage downtown. As the City’s top commerce destination, we are committed to providing a quality retail and cultural experience for residents and visitors alike, supporting the vitality, safety, and success of the downtown corridor and honoring Santa Barbara’s unique historic character.